Launch timelines of future Tata all-electric models
While Tata Curvv EV will be launched today, the company has an aggressive plan to further its hold in the Indian electric car space. Tata Motors has already showcased concept versions of Sierra EV and Avinya EV as well. But first from hereon would be the Harrier EV which has a tentative launch timeframe of FY25. This will be followed with the Sierra EV and Avinya in FY26. Of all of these though, the Avinya clearly appears the most futuristic. Check out details
Is Tata Curvv EV going to be the biggest EV in Tata portfolio
Curvv is expected to be positioned above Nexon EV and is a more premium product in comparison. It is also going to have larger dimensions than Nexon EV which is the current flagship all-electric product from the Indian manufacturer. Precise dimensions will be known at the launch which is a short while away from now
Tata Curvv colour options
Always a key aspect of any car launch, the Tata Curvv exterior colour options will be interesting to check out. It is expected that Tata Curvv EV will come with five single-tone hues while there may also be options for dual-tone shades.
Extensive test runs for Curvv and Curvv EV
Both Curvv models have been undergoing rigrous tests in Indian conditions and these have spanned many past months. Last month, Tata Motors released a teaser video of both cars – in camouflage – in the deserts of Rajasthan and claimed that temperatures were as high as 50 degree Celsius. Check out full report here
Did you know?
Sales of electric vehicles in India registered a 55.2 per cent on-year growth in the month of July, as per Federation of Automobile Dealers Association or FADA. As many as 1,79,038 units were sold last month compared to 1,16,221 units sold in July of 2023. But the bulk of the thrust continues to come from the all-electric two and three-wheeler segments. Electric two-wheeler sales rose to 1,07,016 units last month, an increase of 95.94 per cent over July of 2023. Electric cars, however, are a concern as sales dipped by a slight but significant 2.92 per cent, to 7,541 units in July.
Tata claims it is also increasing focus on EV charging infra
The company recently announced the launch of its Charge Point Aggregator which will go live today. But what does it even mean for you, the EV owner? Essentially, Tata has partnered with as many as 15 charging point providers across the country, allowing EV drivers to get real-time updates on the station and point status from these providers. The primary idea is to ensure that an EV driver is able to locate a charging point that is closest to the vehicle and ensure it is not only available but in working condition. Check out the detailed report here
Mark your calendar: Here are the big-ticket car launches scheduled in August…
From Curvv and Curvv EV to Basalt and the much-awaited Mahindra Thar Roxx, August promises to be an exciting month for everyone out and about for a completely new set of wheels. Check out this comprehensive report
Band of (electric) brothers
The Curvv EV is going to be an all-new product but it clearly does share genetics with fellow models in the Tata Motors’ family. Of course it gets a coupe profile at the side and at the back but while it sports a beefy bumper on the face for sure, there are elements here that remind of the Punch EV and Nexon EV. What is very interesting is that the final version of the Curvv EV is very, very similar to the concept version of the vehicle that was previously showcased. And that is great because concepts are increasingly becoming a very real window into how the final product will emerge, rather than being an idealistic – and artistic – impression.
Are EVs really green?
One big highlight that every electric vehicle anywhere in the world tries to put the spotlight on is clean mobility. Is it actually clean though? Sure, moving around in an EV means zero tailpipe emissions. But critics argue that manufacturing process of EVs, primarily of the battery packs, is far more harmful for our planet than production of conventional vehicles. Check out this report for more
Tata Curvv EV starts arriving at select dealerships
Here is a generous look at the real-world image of Tata Curvv EV. Several units of the all-electric SUV model have started reaching dealerships across the country. What do you make of the exterior design language?
Why is Tata not launching Curvv ICE today?
We don’t know for sure but it is speculated that the price launch of Curvv will take place later this month. It is possible that Tata Motors is looking directly at the Citroen camp as the French manufacturer has readied its Basalt SUV. Now Basalt and Curvv are the only two coupe-SUV models in the mass-market segment and will be facing off against each other in a direct contest. Much would depend on how the two offerings are priced but because Citroen is a significantly younger brand in the country, expect Basalt pricing to be under extensive scrutiny.
Is Curvv a threat to Creta?
Curvv will compete in the mid-size SUV space but while there are plenty of ICE or internal combustion engine options in this category, there is no electric mid-size SUV. Not yet anyway. But Hyundai is reportedly prepping its phenomenally successful model in the form of Creta to also come in an all-electric avatar. So while the Curvv will look to challenge Creta, the battle in the electric mid-size SUV space could be of very special interest.
What does the competition look like in the mass Indian electric car market?
Tata Motors has a plethora of all-electric options across price brackets and body types. Yes, Punch EV is a micro SUV. Yes, Tiago EV is a hatchback. And Yes, Tigor EV is a sedan. But there is some degree of competition that already exists with the likes of Mahindra XUV400 which rivals Nexon EV and Citroen eC3 which rivals Tiago EV. JSW MG Motor India also has Comet EV in the sub- ₹10 lakh price bracket, the ZS EV in the premium range and is prepping its Windsor EV for a launch too. The Windsor EV is called Cloud EV in global markets and in India, is likely to carry a sub- ₹20 lakh price bracket, making it a potential rival for the Curvv EV. Of course, the Windsor EV is a crossover and significantly different to the mid-size SUV profile of Curvv EV.
Tata’s EV play in India
Tata Motors has been doggedly determined to lead the Indian electric car market. And it does so with a lion’s share of the market. While the Nexon EV was the first EV from the Indian manufacturer, the likes of Tiago EV and Punch EV have also done reasonably well. Why reasonably? Well, the share of electric cars in the massive Indian passenger vehicle market still remains in single percentage points. But that could well change significantly in the times to come. And of course, there also is the Tigor EV sedan too.
Hello and welcome to the launch event of Tata Curvv EV
Team HT Auto is at ground zero and from here, we will be presenting all the very latest updates from the launch event of the next big thing in the Indian all-electric car market – Tata Curvv EV. While the Curvv EV will sit on top of the enormously popular Nexon EV in the company’s product portfolio, stay tuned for the unveiling of the Curvv as well. The Curvv with combustion engine, however, will be launched at a later date and will directly lock horns with another new product in the market – Citroen Basalt.
So buckle up and get set for what promises to be a very exciting day as the mid-size SUV space hots up further still…